A somewhat saucy TV spot from UK bookmaker Coral ran afoul of this country’s ad standards council. (Image: Coral)
A TV spot for UK-facing bookmakers Coral was prohibited by the nation’s Advertising Standards Authority because it’s deemed to link gambling with ‘seduction,’ therefore contravenes gambling advertising regulation in that country.
The TV spot showcased two men in a barber shop who are reading The Racing Post and discussing whether to spot a bet, whenever an attractive woman that is young dressed being a jockey. Pausing simply to close one man’s jaw she holds up a sign bearing ‘today’s great offer’ the name of a horse and its odds while one of the men places a bet on the Coral mobile app with her riding crop.
Gibraltar-based Coral has protested its innocence, however, claiming that, while the commercial did certainly contain a nice-looking model, it ‘did not consider that it linked gambling with seduction, sexual success or enhanced attractiveness’ therefore the character did maybe not ‘flirt with or seduce the males and there was clearly no recommendation that the men would be more attractive or sexually successful after betting.’
Seduction Fills the Air
Nice decide to try, Coral. We at Casino.org don’t pretend to be experts in matters of seduction, but we’d like to consider that if an attractive girl dressed as a jockey teasingly closed our gaping jaws it would at least be a little bit ‘flirty,’ wouldn’t it wit (more…)